Eyeshadow
IncludedChoose your five included eyeshadows. Build depth, definition and everyday dimension.
Lace · matte
matte
shimmer
satin
Before · The usual drawerAfter · Your MiPalette
1 / 5
Create a palette
that’s just for you.
$39.99
$80.93
Includes 1 compact + 5 eyeshadows you choose.
Extra pans 50% off on your first order.
Create My Palette
500+ New Yorkers built their own palette with usWatch ›
Free shippingU.S. orders $35+
Swap anytimeRefill only what you finish
Clean formulaTalc- & fragrance-free, cruelty-free
What's in the compact
- MiPalette Compact + MirrorRefillable magnetic case in your chosen finish
- 5 eyeshadows you chooseFive 1×1 eyeshadow pans from the available catalog
- Palette Depotting Tool + Brush Cleaning SpongeOne of each accessory is packed inside the compact
- 90 days of PremiumAvailable classes and replays and early shade access; no automatic renewal
Step 1 · Choose your light
Pick your compact color
Same compact, three finishes. Included in $39.99.
Next: Create your paletteStep 2 · Choose your shades
Create your palette
Fill your 5 included eyeshadow slots. Extras 50% off
Lips
Your everyday lip color, in your palette.
Shakespeare · satin
satin
Blush
Fresh color for your everyday cheeks.
Cotton Candy · matte
matte
satin
Highlight
A soft glow, right where you want it.
Hibiscus Glow · shimmer
shimmer
Eyebrow
Shape and define with your perfect brow shade.
Dark Taupe · matte
matte
Dawn Til Dusk® Look
Hand-picked by Dawn Maloney.
MiPalette Co‑Founder · 30+ years as a makeup educator. Built on The Anatomical Makeup Method™. Meet Dawn →
LOOK 01
Sunday Brunch
Soft browns for the perfect daytime look.
LOOK 02
Matinee
Fresh pink nudes for every special occasion.
Meet the founder
Start with the shades you actually reach for — and nothing you don't.
Find your light, build your look.
Dawn Maloney, Co‑Founder
- 30+ years as a makeup educator
- Founder of MakeupClasses.com
- Founder of Dawn Til Dusk® Cosmetics
- Author of The Makeup Artist’s Design Book
Experienced Educator5,000+makeup artists certified with The Anatomical Makeup Method™.
AuthorThe Makeup Artist’s Design Book50 face shapes · 32 eye and 36 lip combinations — 57,600 ways to do makeup. The same method behind every Dawn Til Dusk® Look.
Seen in NYC
Real people building their palettes with us, across the city.
“I picked every single color myself.”SoHo Flying Solo · Sep 2026
“Real people. Real palettes. Real NYC.”NYC Pop-Up · Aug 2026
“This is basically everything I actually use.”Brand Launch · Jul 2026
NYC’s Take on MiPalette
Real people. First impressions.
Reel
Street reactions, but make it MiPaletteStreet interview · Penn Station
Reel
BEAUTY ON CAMPUS FIT EditionStreet interview · FIT
Reel
Back to school season is hereStreet interview · FIT
Reel
FIT Beauty Street InterviewStreet interview · FIT
Reel
MiPalette Street Interveiw at MSGStreet interview · Midtown
Reel
Beauty isn’t just on the runway—it’s on every street corner.Street interview · West Village
Reel
Come and join our MiPalette Street Beauty InterviewStreet interview · West Village
Meet us in person
-
01
Montclair, New Jersey209 Glenridge AvenueMakeupClasses Studio
Montclair, NJ 07042 Get directions -
02
SoHo, New York City419 Broome StreetFlying Solo - SoHo
New York, NY 10013 Get directions
Questions
What exactly is included for $39.99?
One My First MiPalette Compact with Mirror, one Brush Cleaning Sponge, one Palette Depotting Tool, five 1×1 eyeshadows you choose, and 90 days of Premium. You can purchase this set again. Premium does not renew automatically. Tax is additional.
How is the crossed-out regular value calculated?
The regular value uses the current standalone Compact price, Gift Pouch value and the standalone prices of your five selected eyeshadows. It updates with your selection. Your first set stays $39.99 + tax.
How does the magnetic palette work?
Each shade comes in a metal pan that attaches to the compact's magnetic base. Use the included Palette Depotting Tool to lift a pan when you want to rearrange or replace it.
Which color categories are available?
The current 60-color catalog includes Eyeshadow, Blush, Lipstick, Highlight and Eyebrow. Each color card shows the official shade name, finish and price.
Which colors are in Dawn's palettes?
LOOK 01 Sunday Brunch includes Espresso, Toast, Latte, Cream and Linen. LOOK 02 Matinee includes Ballerina, Peony, Lace, Sugar Violet and Smoke. Choosing “Use this look” on either Dawn Til Dusk® Look fills your five included slots with those shades (replacing any eyeshadows already in them); you can still add extras afterward.
How do first-order add-ons work?
Your first five eyeshadows are included in the $39.99 set. Every pan you add beyond those five — any category — is 50% off on your first order, applied automatically. Checkout opens once all five included slots are filled.
What does 90 days of Premium include?
Your 90 days of Premium include available makeup classes, replays and early access to new shades. Premium starts after successful payment and does not renew automatically.
What are the order-threshold gifts?
Gift eligibility is based on the discounted merchandise subtotal of your entire order, excluding tax and shipping. Orders of $39.99 or more receive a Velvet Pouch. At $49, 3 Cleaning Sponges are added. At $69, the Mini Brush Set is added too. Gifts are added automatically.
How much is shipping?
Current site policy is free U.S. shipping when the merchandise subtotal is $35 or more after discounts. Taxes and shipping charges do not count toward that threshold; available options are shown at checkout.